If you need or want to brush up your copywriting skills, check out our first ever open copywriting course at www.sunfish.co.uk/open courses.htm.
You'll learn a huge number of professional tricks to keep you ahead of the game.
This is the blog of Andy Maslen, MD of Sunfish. I am a corporate and marketing copywriter/trainer. Business writing has to work, but why shouldn't there be a little poetry, too? I am FOR clarity, humanity, precision and persuasion. I am AGAINST bad writing in all its forms, from jargon to waffle, arrogance to idiocy.